What is Video Marketing?
In today’s digital world, video marketing has a huge part to play in communicating information for business - if a picture speaks a thousand words, a video says a whole lot more.
We have all grown accustomed to receiving information in the form of soundbites and short video messages telling us the news, sports results and the latest trends on just about anything. However, more than this, is the growing need for in-depth information presented with an engaging narrative and visually stimulating content.
Video marketing can offer any business a concise channel to promote brand identity and public awareness, while delivering concise and relevant information to the desired audiences.
It can also allow for direct marketing to specified demographics through multiple media channels – in short, a tailored video can be produced for a tailored audience. Having a strong video marketing element can also improve your website’s SEO, visitor engagement and, ultimately, ROI.
Click here to find out why you should choose BBI Brandboost
BBI Brandboost has the experience, expertise and resources in house to work with you to turn your marketing ideas into well-crafted and professionally produced videos. Our finely equipped in-house studio includes professional lighting, a green screen and a soundproof audio booth, ensuring high quality finished results can be consistently achieved.
We can guide you through the entire project, from the initial development of an idea to the final stages of marketing your video online. Our wealth of knowledge and production skills mean we can help you select the most profitable video topics and visual presentations for your business by asking some key questions.
Taking the time to understand your business and your audiences allows us to find the main reasons why these potential consumers or B2B clients may not be using your product or service and how this can addressed. We can then work with you to “storyboard” your message or pitch, which we will then transfer over to our well-resourced video production team. BBI Brandboost can provide the skills and creativity to ensure your video marketing campaigns consistently communicate the right messages to the right people at the right time.