A newsletter email from Google we received contained a broken link. Will it stop us subscribing? No. But does it give you permission to be relaxed about errors in your own marketing? Definitely not.
A survey conducted by Marketing Week has come up with the extremely unwelcome result that only 3% of students aged from 18 to 24 years old believe that marketing would be a good career option for them.
Social media channels have had a lot of bad publicity recently about the content they allow end users to post. They are now showing more willingness to take a measure of editorial control over their content.
Recently, Facebook had to apologise for occasional flurries of colourful balloons going up when Indonesians posted about the tragic earthquake on the island of Lombok.
In a recent Marketing Week online newsletter, Colin Wilson examined the difficulty that marketers can face when trying to differentiate between fads and trends. Is a given development...
You would think that travel sector websites, given that they are designed to present attractive destinations and exciting holiday experiences, would excel in the user experience they...