As a long established and professional PPC company, we are able to provide a full range of services, which include:
- Competitor research: Evaluating the positioning of a business within its market sector in relation to competitors and their activities. This research will then support the creation of an accurately focused and successful campaign.
- Keyword research: Undertaking a significant amount of planning in setting up PPC ad campaigns. Part of this involves the data-based analysis of selecting which keywords are best suited for describing the products and services that a business has to offer.
- Targeting: Establishing the most likely target audiences to engage with a company's PPC ads is a further key step in setting up effective PPC campaigns.
- Copy creation: Producing free flowing, optimised and coherent text to draw in and inform target audiences and improve CTR.
- Optimisation: Using Google Ads to tactically boost positioning in Google search page rankings, either with or without SEO support.
- Bid strategy optimisation: Using the best tools available to gain optimum search term opportunities at a competitive cost.
- Reporting: Supplying the client with insightful reports into how their campaign is running. This will also help us to make an alteration if the data backs it up and to make recommendations for future actions to improve results.
Our expertise will help your business to get the most out of its budget and provide you with a successful campaign. If you are in need of a PPC company, or have any questions about PPC Marketing, please do not hesitate to get in contact with us.