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With the right setup, WooCommerce can support large scale ecommerce operations effectively.

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Without a consent management system in place, many websites unknowingly collect data before consent is given.

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A drop in website traffic can be concerning, particularly if your website plays a key role in generating enquiries or sales.

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Answer Engine Optimisation (AEO) is about structuring your content so it can be understood, extracted and presented clearly by AI systems.

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B2B buyers are changing and sales must change with them. According to Gartner 67% of buyers prefer not to engage with a sales rep early on.

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At BBI, we measure SEO performance in a way that connects search data to real business outcomes.

Archive by author: Jason FreemanReturn

As a hands-on company director, Jason inspires our team with his visionary approach to marketing coupled with his impressive technical expertise. A stickler for detail with an eye for design and a talent for writing, Jason is as adept at creating eye-catching marketing material as he is at planning the strategies behind goal-surpassing marketing campaigns.

Find out more about Jason...
While SEO (with AEO), PR and outreach, and video marketing are leading the way in 2025, the most effective strategy depends on your goals, audience, and resources.
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18Feb

Well, This Is Pants

Jason Freeman | 18 Feb, 2025 |
Marks & Spencer (M&S) has launched a new campaign, ‘Make an Understatement’, focused on both men’s and women’s underwear. The campaign has been widely reported as the retailer’s first dedicated men’s underwear campaign in a decade—but is that really the full picture?
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