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The digital landscape shifted recently with the formal arrival of WCAG 2.2, moving accessibility from a "nice-to-have" checklist to a core pillar of high-performing websites.

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Google has announced a new update to its spam policies, this time targeting a deceptive practice known as back button hijacking.

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With the right setup, WooCommerce can support large scale ecommerce operations effectively.

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Without a consent management system in place, many websites unknowingly collect data before consent is given.

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A drop in website traffic can be concerning, particularly if your website plays a key role in generating enquiries or sales.

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Answer Engine Optimisation (AEO) is about structuring your content so it can be understood, extracted and presented clearly by AI systems.

Archive by author: Jason FreemanReturn

As a hands-on company director, Jason inspires our team with his visionary approach to marketing coupled with his impressive technical expertise. A stickler for detail with an eye for design and a talent for writing, Jason is as adept at creating eye-catching marketing material as he is at planning the strategies behind goal-surpassing marketing campaigns.

Find out more about Jason...
Gillette’s new advert aims to tackle toxic masculinity. Despite the inevitable backlash – and in part because of it – we should embrace the message and applaud the stand being taken.
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11Sep

Marketing misunderstood

Jason Freeman | 11 Sep, 2018 |
A survey conducted by Marketing Week has come up with the extremely unwelcome result that only 3% of students aged from 18 to 24 years old believe that marketing would be a good career option for them.
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