Google completed its August 2025 spam update on 22nd September, following a 27 day rollout that began on 26th August.

If your website’s search presence has taken a hit, don’t wait for traffic to return on its own.

Want to show up more on Google? Discover practical ways to increase search visibility and drive better results with expert SEO guidance.

Andrew takes a closer look at what Answer Engine Optimisation actually is, how it works, and why it's fast becoming a vital part of modern SEO campaigns.

By answering questions clearly, structuring content well, and signalling trust and expertise, you can position your content for the top of the search results - whether through featured snippets or AI overviews.

With smart SEO strategies, you can improve your online visibility and attract more customers without needing a huge marketing budget.