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Small and medium sized businesses can use AI tools to improve efficiency, decision making and customer experience.

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Businesses that treat video as part of their SEO strategy – rather than as a separate activity – often see stronger rankings and better user behaviour signals.

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While there’s no single “correct” figure, there are sensible ways to approach PPC budgeting so your spend delivers meaningful results rather than guesswork.

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UX focuses on how someone experiences your website, while UI is the visual and interactive layer of a website.

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A website can look great and still fail to convert. This is because users may struggle to interact with your site.

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The right frequency depends on your audience, your objectives, and the value you’re providing.

01Sep

A to Z of Marketing - W is for WordPress

Andrew Libra | 01 Sep, 2025 | Return|

In Episode 63 of Beyond the Click – and Episode 23 in our A to Z of Marketing – Andrew lifts the lid on a critical but often overlooked topic: WordPress maintenance.

About the Author

Andrew Libra

As MD of BBI Brandboost, Andrew heads up our award winning team of Online Communications & Marketing Specialists, which provides an extensive suite of website development, application development, online marketing, SEO and social media services to local, national and international businesses. Find out more about Andrew...