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A brand redesign can feel like a balancing act. On one side, there is the need to modernise, stay relevant, and respond to changes in the market. On the other, there is the risk of alienating existing customers by moving too far away from what made the brand recognisable and trusted in the first place.

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CMS training is often seen as a technical extra, but in reality it delivers practical benefits across a wide range of roles and organisations.

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For most businesses, especially in B2B, it can be better to post less often with something worth saying than to post frequently just to fill the feed.

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A Consent Management Platform (CMP) is a tool that helps businesses collect, manage and record user consent for data collection on their website.

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Google Search is changing from a list of links to a digital advisor. Discover what "Consultative Ads" mean for UK brands, how AI Overviews are shifting consumer intent, and how to prepare your Google Ads strategy for the "Death of the Keyword" in 2026.

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Whether you want to launch a new service, support your sales team or keep your brand visible on social media, the right video format can make all the difference.

Archive by author: Ronnie GunnReturn

As Head of Communications, Ronnie focuses on content writing, PR and media relations. Throughout a long journalistic and business career, he has developed an exceptional talent for spotting a good story and knowing how to tell it. His varied experience allows him to understand complex technical subjects like precision engineering and appreciate the key selling points of consumer markets such as travel.

Find out more about Ronnie...
A newsletter email from Google we received contained a broken link. Will it stop us subscribing? No. But does it give you permission to be relaxed about errors in your own marketing? Definitely not.
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Come summer, the Beast from the East will fade into distant memory, but right now this extreme winter weather has been causing havoc to transport and communications and therefore...
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