Adviser-Hub felt that the kind of information they generated for UK financial advisers meant that a website in the style of a news publication would work well for them and that the Economist website would act as an excellent benchmark.
We created a number of different designs for the client using a 3-column newspaper style format. Following client agreement on the preferred option, we carried the process forward to designing and skinning the website.
We also created four specific modules: documents, articles, slider (information stream function) and newsletter. The newsletter module has the interesting feature of allowing Adviser-Hub users to create a custom newsletter using articles from the site, utilising templates created by BBI Brandboost