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The digital landscape shifted recently with the formal arrival of WCAG 2.2, moving accessibility from a "nice-to-have" checklist to a core pillar of high-performing websites.

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Google has announced a new update to its spam policies, this time targeting a deceptive practice known as back button hijacking.

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With the right setup, WooCommerce can support large scale ecommerce operations effectively.

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Without a consent management system in place, many websites unknowingly collect data before consent is given.

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A drop in website traffic can be concerning, particularly if your website plays a key role in generating enquiries or sales.

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Answer Engine Optimisation (AEO) is about structuring your content so it can be understood, extracted and presented clearly by AI systems.

Archive by author: Jason FreemanReturn

As a hands-on company director, Jason inspires our team with his visionary approach to marketing coupled with his impressive technical expertise. A stickler for detail with an eye for design and a talent for writing, Jason is as adept at creating eye-catching marketing material as he is at planning the strategies behind goal-surpassing marketing campaigns.

Find out more about Jason...
It is that time of year where advertising budgets are blown and creative minds work overtime. The run up to Christmas kicked off in earnest yesterday with Black Friday - but should SMEs put all their eggs in this sleigh?
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In business (as with television) change is inevitable and sometimes desirable. Even when the status quo appears preferable - and change is forced upon you it is still possible to maintain customer loyalty. In business, change is inevitable.
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