LinkedIn is unique among social media channels for having a total focus on the business community and the working population. This has made it a popular platform for business networking, B2B communications, promoting career openings and acquiring relevant contacts. Brands have the prospect of building positive perceptions among their target audiences through informative content and helpful advice, so this platform can present invaluable opportunities.
In our experience, the personal accounts of business people can gain a particularly interactive following, which provides brands with the chance to put forward spokespeople that they see as good communicators. They can give a brand a human face and offer the person concerned the potential of becoming an influential voice in their industry sector.
Designing a LinkedIn page needs to be in tune with the business orientated environment of the platform. Whether it’s for a personal account or a company page, the presence on this B2B channel needs to reflect clarity, professionalism and fully adhere to the corporate style guidelines of each organisation concerned.
A recent visitor to a company’s website may then wish to take a look at its LinkedIn content. That visitor should find this LinkedIn content – text, images and videos – provides a brand message and identity that is consistent with the website.
BBI Brandboost offers LinkedIn Design as a core service. We have been involved for many years with the technical and creative aspects of building both websites and social media profiles. We have also undertaken the marketing and content strategies to promote them. So we understand very well what a successful LinkedIn page needs to deliver.
Our team has the experience to understand how informative and well-crafted content can lead to confidence in a brand, its products and services. This can turn a target user into a prospect and a prospect into a customer. Please contact us for further information about LinkedIn Design at any time.
Ready to turn your company's LinkedIn page into a powerful asset for growth and reputation? Our dedicated team specialises in designing and managing LinkedIn pages that command respect and drive results.
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It has been a pleasure working with the team at BBI - they are professional, hard-working and take the time to understand our needs and find the best possible solutions to support. I have worked with BBI on a number of large scale and small scale projects - no matter what the size of the project they take the time and care to get things right.
Outstanding service from a team of professionals that really know how to help a business take steps to transform their digital presence. Highly responsive and their commitment to do the best for their clients really comes through. Great videos to complement the self editing and development of your website. Went out of their way to help. Highly recommend.
BBI have been extremely skillful in design, new websites, website amends and Google Adwords for us at ABK, we would highly recommend them to any type of business who need a professional profile on the internet.