What is App Development?
Web apps can frequently add tremendous value and functionality to a business, covering a wide range of important operations. App development comes into its own when clients want to do more in terms of their ROI, brand awareness or audience engagement.
Creating apps involves designing, scoping and building an online system which allows the user to interact with the app, and can be a major benefit for the brand, its stakeholders, clients, prospects and staff.
One of the aims of mobile app design is to create a personal affiliation with its users, through interaction and functionality. Apps can be produced that can serve a huge range of requirements, from facilitating communications tools to making data driven calculations, which can be invaluable for organisations targeting both B2B and B2C markets. Successful mobile app design will therefore play an increasingly important role in today's business environment.
As well as this, apps can be a cost effective way of targeting direct audiences, who already have a vested interest in your brand or business, enabling further ROI through direct marketing.
BBI Brandboost offers a unique fusion of technical software solutions, and digital marketing expertise that offers significant benefits for app design and app development. Our USP is the collaboration of creative marketing, and technical programming, offering a wide expanse of knowledge and experience to suit your needs. We pride ourselves on taking the time to discuss your demands and fully understand your business, in order to achieve the most effective results.
We’ve been on the cutting edge of technical advances in the technological world for over 20 years, creating complex platforms for global companies, as well as SMEs looking for a creative edge. Our operations team code, create and can implement app development solutions for your company, keeping in line with your ethos and brand identity.
Adept in iOS and Android operating systems as well as digital marketing ensures we have a cross section of knowledge that can support the app design and development work we undertake. This means that we can not only create and develop apps, but also market your business to drive traffic online. From SEO, to social media and innovative digital marketing campaigns, our in-house team has the expertise necessary to achieve the best results for app design and app development projects to motivate either B2B or B2C engagement.
At BBI Brandboost we understand the different user expectations where apps and mobile websites are concerned. Following the initial iPhone launch in 2007 there was an explosion in app availability (there's an app for that) and shortly after Google joined the party. Whether you want an iOS App and / or a Google App for your business, we can help you to decide whether the functionality you wish to offer end users is best delivered through the development of an App or via your website.