Bespoke Functionality by BBI Brandboost

Bespoke Functionality

By adding bespoke functionality to a website, it is possible to improve the user experience and provide opportunities for increased online interaction. If you can add a unique element into your website (give it functionality that cannot be found elsewhere) your audience will appreciate the consideration you have shown them, and they will have a reason to come back to the website. If unique, quality content is indeed king, unique functionality is a galactic emperor.

Known variously as Module DevelopmentModular DevelopmentModular Programming and Website App Development, adding unique functionality to a website requires both technical capabilities and creative skills. It also relies on understanding the demands of the client’s target audiences. All of these requirements can be met by the team at BBI Brandboost as our skills are not just technical - we have the project management experience, and creative nous, to take your idea from initial concept all the way through to deployment on your website.

As our preferred CMS is DNN, which is modular by design, we use the term module development when talking about adding bespoke functionality to a website. No matter which name you know this skill by, if you have an idea for unique functionality to add to your website, we can turn it into a reality.

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BBI Brandboost can enhance the scope and functionality of your website with custom modules based on the latest technology. Our experience extends from creating sophisticated engineering calculators backed by complex mathematics to producing useful tools to help web users to access information with ease. Imagination and budget are the only limitations - if you can think it, we can build it.

Technology is forever growing, and with our in-depth knowledge of programming on multiple platforms, we are able to stay ahead of the trends and develop modules with bespoke functionalities in line with the latest technological advances and to suit your business objectives.

Specialising in B2B websites across many different sectors, we are particularly conscious of the need to focus on the specific target audiences that clients wish to attract. Performance and purpose are equally important. Modules must not only function well but also be on the site for a good reason.

We provide total support, throughout the process, and handover the intellectual property to the client once the transaction is completed. As well as this we continue our involvement once the project is finalised. This includes producing a user-friendly, written manual for the client to retain, and our own expertise and technical support whenever required.

Why choose BBI Brandboost for Bespoke Functionality
Our Bespoke Functionality services include


  • The needs of the client are identified after close consultation, briefing and research.
  • The project scope is then developed and reviewed with the client.
  • When the details have been agreed we will produce a quotation for the project. No charge is made for the initial work undertaken up to this point.
  • After the quote has been signed off by the client for approval, the module is built and thoroughly tested.
  • When all the required functionality is in place, the module can be integrated into the client’s website.
  • Following deployment of the module, BBI Brandboost can provide ongoing client support.


Our preferred platform for module development is DNN (aka DotNetNuke) and our DyNNamite division specialises in using DNN for this purpose as well as all other areas of web design and development. We find that DNN with its modular framework is ideally suited to offering the flexibility and scalability that our clients require for their websites.

However, we are equally familiar with creating and supplying custom modules using other platforms such as Drupal, WordPress and Joomla. Our technical skills and hands-on experience give us the scope to undertake projects in every web development environment.

Modular Programming Case Studies

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